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Who won Super Bowl 49 on Social Media?
Photo by https://www.flickr.com/photos/parksjd/16393969066 Who won Super Bowl 49 on Social Media? We all know it now — in Super Bowl 49, The Seattle Seahawks and the New England Patriots left their...
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Ideas are a Dime a Dozen
I know: ideas are a dime a dozen (or perhaps cheaper with inflation these days). Yet the process of creating, nurturing, and executing on ideas is one of the most critical tasks we do. Getting ideas...
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Write Down Your Goals
If there’s nothing else you remember from this post, spend 15 minutes writing down your goals for your next project so that you explain them better to the people who matter. The simple act of writing...
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The Minimum Viable Feature
You’ve been there. A customer asks for a thing they consider to be an easy ask and it’s not in the current product. It might actually be easy or it might be quite hard – you don’t know yet (and you...
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(Almost) Everything is Now Self-Service
If you’ve used Facebook for a while, you’ve probably realized that the the promoted ads in the right hand rail are getting more effective. For years I vowed not to click on those ads. And yesterday, I...
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A Reminder Hack For Daily Metrics
What if you had a conversation with your metrics about how to improve your business? Or more accurately, what if your voice-enabled agent asked you every day how you were doing? A simple idea with with...
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New things are easier to sell when they seem familiar
Marc Fulgar Imagine you are selling a new drink (perhaps in a new category) and you’re competing against Coca-cola. You’ve invented a nootropic brain drink that helps you stay calm and alert while...
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One of the most difficult product decisions is “not yet”
(Photo courtesy of https://unsplash.com/photos/3IVOgGIBsM0) I recently had a (great) idea for a product. In my head it made perfect sense – a way to make it easier for people building presentations to...
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Thoughts on the Bus Problem
(photo by https://unsplash.com/photos/HOtPD7Z_74s) What’s the most important thing you do at work? Most of us, when asked “how do you create job security”, default to explaining a way of interacting...
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Find the real “jobs to be done” by analyzing what prospects do
Photo by Todd Quackenbush on Unsplash Why do people buy a new solution? They are often dissatisfied with an existing way of solving their problem, need to solve a new problem, or see something brand...
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